Dig In Day
Creative + Art Direction + Design
Pepsi Dig In Day is an annual celebration spotlighting Black-owned restaurants, uniting community, culture, and cuisine. For its fourth year, we transformed Chicago’s DuSable Museum into an immersive block party experience featuring curated food stalls, live music, interactive photo ops, and a gamified product trial to drive engagement.
Chicago, 2024
Pepsi Dig In Day is an annual celebration spotlighting Black-owned restaurants, uniting community, culture, and cuisine. For its fourth year, we transformed Chicago’s DuSable Museum into an immersive block party experience featuring curated food stalls, live music, interactive photo ops, and a gamified product trial to drive engagement.
Chicago, 2024
Pepsi Nola Eats Fest
Creative + Art Direction + DesignThis food festival provided an immersive experience that combined food, music, and culture, drawing locals and visitors alike during one of the most exciting weekends in the city during Super Bowl.
New Orleans, 2025
